Hold the retainer — à la carte design now available. Email us to start.
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ABOUT THE PROJECT
Jasper.ai had a powerful AI content platform with deep capabilities, but its presentation wasn’t reflecting its full value.
The redesign aimed to clarify complex product features and benefits, modernize visuals, and build a narrative that better showcased Jasper’s role in automating content workflows for marketing teams. The goal was to turn technical depth into a compelling, easy‑to‑digest story that communicates both innovation and utility.
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CHALLENGES
The biggest challenge was presenting a multi‑layered AI platform in a way that felt intuitive and engaging. Jasper’s functionality spans intelligent agents, automation pipelines, contextual brand voice integration, and more — which can be overwhelming if laid out without clear hierarchy. The original materials lacked a streamlined visual structure, making it hard for viewers to quickly grasp the platform’s capabilities and competitive strengths.
To support ongoing communication needs, I also created collateral and templates that extend the new visual language and messaging across future decks, product briefs, and stakeholder presentations.
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SUMMARY
This redesign transformed Jasper.ai’s deck from a dense, complex overview into a clear, modern, and persuasive piece of communication. By simplifying the presentation of advanced AI features, organizing information with priority and flow, and introducing a contemporary visual system, the deck now better reflects Jasper’s strength as an AI content automation platform and helps audiences quickly understand its value.
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